Olympic Viewership 2024 Calendar. • the 2016 rio olympics had an estimated global viewership of 3.6 billion people.• the 2018 winter olympics in pyeongchang reached a total of 2.17 billion. The middle sunday of the 2024 olympics drew in the second largest daily audience the paris games have seen to date.

Viewership numbers, meanwhile, for both television and digital platforms, are breaking records. Nbc sports in saturday primetime (all broadcast, cable, streaming).